Influencers covering the 2026 World Cup in the United States will not be able to create content for monetization on social media without a work visa, according to a joint statement issued by Customs and Border Protection and the Department of Homeland Security. The move could affect FIFA's broadcasting strategy, which includes agreements with multiple international creators on TikTok and YouTube. In a statement to El Pais, CBP and DHS said that 'coming to the United States with the sole purpose of creating content (as an influencer), thereby generating earnings from the United States while in the country, is considered work and requires the appropriate visa.' The statement specifies that those who do not have a work visa and receive income could be violating the conditions of their immigration status. The 2026 World Cup is shaping up to be one of the biggest sporting events of the year and also a very popular one for social media influencers. The United States will host 78 of the...
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