Posted by Alumni from TechCrunch
June 21, 2026
Anyone who's Googled themselves recently knows that it doesn't quite hit the way it used to. Sure, there's everything going on with Google search itself, but there's also an inescapable feeling that web search isn't the canonical source of information that it used to be, with just as many people learning about who you and I might be from chatbots. Thomas Dimson and Joey Flynn had a similar feeling, leading them to create In the Weights. The 'weights' in question are the numerical parameters that shape an AI model's training and output, so the website purports to measure how well 'a model is able to recall someone without using tools like web search.' To achieve this, In the Weights supposedly queries different models (including Grok, Gemini, multiple versions of GPT, Claude, and Llama, plus lesser known models) with a question similar to, 'Who is ' Give up to 10 results, each with a short description and confidence.' It then 'cluster[s] similar descriptions together and assign[s] a... learn more