Last year, I was telegraphed a subliminal mandate from the indie rock powers that be: I was supposed to like Geese. The young Brooklynites make good music, but are they the saviors of rock and roll, the defining rock band of Gen Z, the second coming of The Strokes' The buzz around the band would suggest so. After their album 'Getting Killed' came out in September, the band was unavoidable if you're the kind of person who refers to concerts as 'shows.' When frontman Cameron Winter played an 'extremely sold-out' solo set at Carnegie Hall, people in the audience seemed convinced that they'd be able to look back on that night in 50 years and tell their grandchildren that they witnessed a seminal moment in American musical history ' the birth of the next Bob Dylan. How could anyone live up to that hype' But it's never that simple. The real story is that Geese worked with a marketing firm called Chaotic Good, which creates thousands of social media accounts designed to manufacture trends...
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