The proposed project centres on the creation of a European basketball league backed by the NBA, potentially combining newly established franchises with existing teams and football clubs entering the sport. The initiative could generate multi-billion-dollar investment opportunities across franchises and infrastructure, drawing interest from approximately 120 prospective investors, including institutional capital and sports organisations. The move reflects a broader trend of private capital increasing its exposure to sports assets, particularly in basketball. Firms such as Sixth Street and Apollo already have ownership stakes in NBA franchises, reinforcing their strategic alignment with the league's long-term growth ambitions. Subscribe to our Newsletter to increase your edge. Don't worry about the news anymore, through our newsletter you'll receive weekly access to what is happening. Join 120,000 other PE professionals today.
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